Presentations

Global Storytelling Strategy: Creating Consistency and Flexibility Across Multiple Countries
Emily Sullivan - Director, Global Corporate Social Media, AbbVie
Antonis Papasolomontos - Director, Corporate Affairs, Europe, AbbVie

Mastering the Media Mix: Dynamics of Earned, Paid, and Organic Media in PR
Marisa Borgasano - Senior Director, Serious Mental Illness and Addiction Communications and Advocacy Corporate Affairs, Alkermes
Eamonn Nolan - Senior Director, Corporate Communications & Investor Relations, MorphoSys

Augmented Intelligence: How AI Enables Storymaking at the Speed of the Feed
Paul Dyer - CEO, /prompt.

The Evolution of the Communicator’s Role in Navigating Today’s Landscape
Kristin Cahill - Global CEO, GCI Group
Ashley Buford - Senior Director, Corporate Communications, Regeneron
Michele Baer - Head, Pharma Communications USA, Corporate Affairs, Boehringer Ingelheim
Milicent Brooks - Vice President, Communications, Mallinckrodt Pharmaceuticals
Liz Skrbkova - Senior Director, Media & Stakeholder Relations, Novo Nordisk

Panel: Communication's Role in Empowering AI Policies
James R Zanewicz, JD, LLM, RTTP - Chief Strategy Officer, Tulane University, School of Medicine
Lynnea Olivarez - Founder & Community Manager, Ticket to Biotech
Dana Rowe - Digital Communications Lead, Oncology Business Unit, Takeda
Yui Pang - Senior Director Digital Client Partner, Pfizer
Gwendolyn Fisher - Principal, Fisher Trent Communications